Principal Lecturer in Entrepreneurship, MMU Business School
Julia's research investigates entrepreneurship as a route of social mobility. She is the founder and Co-Chair of the Gender and Enterprise Network (GEN), an international community of more than 400 stakeholders interested in advancing and employing scholarship on women’s enterprise and the gendering of entrepreneurship.
Dr Julia Rouse is a Principal Lecturer in Entrepreneurship at MMU Business School. She is the founder and Co-Chair of the Gender and Enterprise Network (GEN), an international community of more than 400 stakeholders interested in advancing and employing scholarship on women’s enterprise and the gendering of entrepreneurship. GEN is a Special Interest Group (SIG) of the Institute of Small Business and Entrepreneurship.
For more than ten years Julia has been investigating entrepreneurship as a route of social mobility. This began with two longitudinal studies of business start-up programmes employing both qualitative and quantitative methods. Her current research is specifically focused on how entrepreneurship is embedded in socially governed life courses. She has extended our understanding of entrepreneurship as embedded in family life courses by publishing on the childcare barrier to entrepreneurship and the relationship between entrepreneur motivations, life courses and performance. She is currently developing publications from a longitudinal study of entrepreneur maternity experiences (sponsored by the Leverhulme Trust) and longitudinal modelling of life courses pathways to business start-up and entrepreneur earnings employing the British Household Panel Survey (sponsored by the Economic and Social Research Council).
Julia really enjoys developing researchers and promoting knowledge exchange. Hence, she is having great fun facilitating a dozen subject clusters in her role as Director of the Centre for Business Centre at Manchester Metropolitan University Business School. She supervises doctorates in the areas of gender and enterprise, business incubation, small firm capability to engage in public procurement and small business advice. She sits on various government, local and third sector advisory groups.